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The Thimbles Summary

Measure What Matters

The book in one sentence

A short list of clear objectives, each with a few measurable key results, set openly and reviewed often, can keep a whole organisation focused on what matters most.

Who it's for

Founders, managers and team leads who want a simple goal-setting system, and anyone whose team is busy but unsure whether it’s busy on the right things.

The big idea

Doerr, a venture capitalist at Kleiner Perkins, learned Objectives and Key Results (OKRs) from Andy Grove at Intel in the 1970s. An objective is what you want to achieve: significant, concrete and inspiring. Key results are how you’ll know you’ve got there: specific, time-bound and measurable, so that at the end of the period they are plainly met or missed. In 1999 Doerr presented OKRs to the founders of Google, then a tiny startup his firm had just backed, and the company has used them ever since.

The full summary continues with the five ideas worth keeping, three things to try this week, the 5-minute deep dive and our full verdict, as a PDF to keep.

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